Well it’s good news today for those of us who enjoy a drop of the brown stuff every now and again and are always on the lookout for environmentally friendly products.

Adnams brewery announced today that it has launched the UK’s first carbon neutral beer. ‘East Green’, as it is called, apparently has less than a penny’s worth of carbon emissions per bottle, which the brewery has pledged to offset.

The barley for the beer is grown locally in East Anglia (Adnams is based in Suffolk) and the brewing takes place at an eco friendly site in Southwold. The steam generated during the brewing process is recycled and used to heat 90 per cent of the next batch to be brewed.

So it sounds as if East Green might be the tipple of choice for the climate conscious beer drinker.

It’s just a pity that Adnams has chosen one of the FTSE100 companies most likely to indulge in greenwashing to stock the beer.

Anyway, I’m off to find my bottle opener. It must be beer o’clock in the world somewhere…

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